How can nonprofits successfully engage the next generation of donors?
ASU Lodestar Center
AUGUST 24, 2022
Younger individuals from the Millennial generation, as well as some from Gen X and Z groups, will soon become the lifeblood of the nonprofit sector – being transitioned nearly $30 trillion over the next 20 years from their predecessors, the Baby Boomers. In 2015, 87% of total charitable contributions in the U.S. were made by individuals.
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