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Podcamp Session on Social Media Metrics: Thank You Jeremiah

Beth's Blog: How Nonprofits Can Use Social Media

Don't get distracted by the data you may or may not have, but look at more than one source of data (both quantitative and qualitative), look at trends and always link information to decision-making. Raw numbers aren't as important as trends) Unique Visitors. What is the trend? However, the metric is about to become a moot point.

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