Why Women Are the Market for Changing the World, and How to Reach Them: Interview with The She Spot co-author, Lisa Witter
Have Fun - Do Good
OCTOBER 16, 2009
I'm not really sure what women's issues are, besides breast cancer and ovarian cancer, but you know what I mean when I say it. We knew that the trends were showing that women give more, women are engaged more, women vote more, women are twice as likely to pass on information, and women make 83 percent of the consumer decisions.
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