The Bots are Here: Leading With Our Humanity in the Age of Automation
Beth's Blog: How Nonprofits Can Use Social Media
JANUARY 22, 2018
Climate Reality did this by building a Facebook chatbot designed to educate supporters and build the organization’s email list to sign up for action alerts. Emotions have always had an appropriate place in storytelling for fundraising, we give because we are empathetic beings. Where is the line between cultivation and manipulation?
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