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A Social Publishing Strategy by John Gautam, Pratham Books

Beth's Blog: How Nonprofits Can Use Social Media

The first part of the problem is that India still has low literacy rates - the 2009 Annual Status of Education Report shows that between classes 1 to 8 only around 40% of children can read a class 2 level text in their own language and an even lower 23% of children can ready easy sentences in English - sentences of the kind "What is your name?"

India 99
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How To Think Like A Nonprofit Social Marketing Genius: What's Your Brilliant Thought?

Beth's Blog: How Nonprofits Can Use Social Media

Fear that it will take staff time, there will be little return, and the return will not be as easily measurable as, say, a direct mail piece. This is a nonprofit remix of some of Chris Brogan's ideas and 50 ways to use social media organized by Groundswell objectives from Jeremiah Owyang. Especially in this economy.

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How To: Putting Technology to Use (July 2009)

NTEN

billion dollars will be spent on mobile marketing in 2009. Oh, and we'd be pretty poor e-mail marketers if we didn't mention our upcoming webinar, " Mobile Giving Works, Learn How " Steal Ideas (for a Better World). Consider this particularly hilarious YouTube remix video. That's a lot of cheddar!