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PBS ShowCase Presentation: Social Media Adoption Challenges

Beth's Blog: How Nonprofits Can Use Social Media

I put together a wiki for this presentation which includes a set of conversations questions. It is a remix of the " Cute Cat Theory of Digital Activism " which was the title of a talk given by Ethan Zuckerman at O'Reilly's E-Tech Conference in March, 2008 (notes from Ryan Singel. What the heck is the Cute Dog Theory?

Adopt 50
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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

Josh Bernhoff, Social Technographics 2008 3. But as adoption of social media becomes more "mainstreamed," homebase could be your blog or both. To pave the way to successful adoption, you need to have the conversation in your organization about these issues. Marshall Kirkpatrick, Ten Common Objections to Social Media Adoption.