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[Book Interview] Nonprofit Example of Social Media Excellence: The Nature Conservancy

Nonprofit Tech for Good

DECEMBER 13, 2010

I know our YouTube channel started in 2007. We use Flickr to collect all of the photos for our annual nature photo competition. For my role, social media is only about 30% of my job – I manage our paid online advertising strategy, SEO, and web analytics strategy in addition to social media.

Social Media 206
Social Media Conservancy Interview Media 206
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Screencast Treatment: Web Analytics As Simple Gifts To Measure Mission

Beth's Blog: How Nonprofits Can Use Social Media

APRIL 27, 2007

I have been knee deep researching and thinking about Web Analytics in general and Google Analytics in particular for a third screencast in a series I'm doing for NTEN. The research has been going slowly -- partly because web analytics is a very complex and geeky topic. Analytics This! Zen and the Art of Web Analytics.

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Screencast Analytics Measure Web 50
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