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How Many Hours Per Week Should Your Nonprofit Invest in Social Media?

Nonprofit Tech for Good

The estimates below allow for the time required to research and create content for your social media campaigns, the actual time spent engaging and participating in your nonprofit’s online communities, and the time necessary to monitor and report ROI. LinkedIn is a powerhouse in ROI. LinkedIn: 5 Hours Weekly.

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Women Who Tech Conference: Social Media Hot or Not? My Slides

Beth's Blog: How Nonprofits Can Use Social Media

and how organizations can effectively use them to build community as well as as how to measure the real ROI???s. Later today, I am speaking on a panel at the WomenWhoTech Conference. Hot Or Not? 5:15 PM EST Twitter! Panelists share their opinions on the latest trends in Web 2.0 Panelists: Heather Holdridge, Care2.com,

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Study Provides A Baseline for Nonprofit Use of Social Networks

Beth's Blog: How Nonprofits Can Use Social Media

Where do branded social networks like Ning sites fall? ROI: Very few nonprofit survey respondents are generating real revenue on commercial social networks like Facebook or branded social networks on their web sites. The survey provides us with a baseline of social network use by nonprofits. On Facebook, about 39.9%