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ROI for a donor database

Robert Weiner

Time spent manually entering or importing or synchronizing or deduping data that could be collected through integrated systems. staff time to specify and test system enhancements. Or the cost of maintaining current hardware or paying current licensing fees vs. the cost a new system.

Database 181
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Integration of CRM and CMS

Zen and the Art of Nonprofit Technology

The organization wants to capture the demographic details, as well as make sure that data is synchronized with the data they might already have on that web user, so they can track their constituents over time. Depending on the CRM, some require additional license fees for forms or APIs. So what’s the right strategy?