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25 Global Trends in Giving That Nonprofits Need to Know About

Nonprofit Tech for Good

NOVEMBER 8, 2018

Millennials, Gen Xers, and Baby Boomers all prefer to give online and digital communications significantly influence their giving. Baby Boomers are the generation most likely to give as a result of direct mail/post (18%) , but overall, all generations are becoming more homogeneous and tech-based in their giving habits.

South America 251
South America Global Trend North America 251
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2022 Wrapped: Year-End Fundraising Edition

M+R

JANUARY 31, 2023

The causes seemed mixed: Some groups saw a return to a baseline after a few years of outstanding revenue growth influenced by the pandemic. And sectors that were more likely to see outpourings of pandemic-related support like cultural institutions and hunger & poverty groups were also more likely to see year-over-year declines.

Fundraising 105
Fundraising Gift Digital Trend 105
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