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Nonprofits Should Consider SMS Fundraising With Eyes Wide Open

Beth's Blog: How Nonprofits Can Use Social Media

It closely follows Gartner's Technology Hype Cycle. The Haiti crisis demonstrated that text to give fundraising can be a powerful tool, particularly as an "early responder" fundraising technique in disaster. Photo by OxMour. Maybe I'm jaded. Technology Trigger. Inflated Expectations. Trough of Disillusionment. Slope of Enlightenment.

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Technology Trends for Nonprofits in 2011

NTEN

1] And not just that, according to Gartner Research, by 2013 mobile phones will take over PC’s as the most common web access device. [2] We’ve all heard about ‘Text-to-Give’: an example of a mobile offering, run by the American Red Cross during the Haiti crisis, and how they raised a whopping $30 million through this in less than a month.

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