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Testing Your Donation Form Part 4: Running a Usability Test

Connection Cafe

This is the fourth part in my series about learning how to test the usability of your online donation form and website with real donors. I’ve seen test participants use salty language (yes, really) and even break into hard sweats (yes, really). You can also use tools like WebEx or Join.me It’s test day… what now?

Test 33
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Testing Your Donation Form Part 5: Showing off results

Connection Cafe

Here’s an example: These issues impacted almost all participants in our testing: Donors found the labeling of our navigation, form fields, and page titles to be confusing and misleading. Donors found the home page to be visually overwhelming because of the amount of text, images, and colors. Speak your stakeholders language.

Test 36