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Convio 2008 Innovator Awards

Care2

Constituent Empowerment. Changed from brochure to interactive website, multi-facteed file building strategy and acquired over 1000 new names per month and have converted about 1% to donors in 6 weeks. 58,000 people voted (12% of total file) and acquired 9000 new donors, waising $50k usinge "soft" asks within two emails.

Convio 31
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On saints and advocates

Connection Cafe

He has argued that Mother Theresa was not primarily interested in eliminating poverty, which would have involved muscular advocacy for things like the empowerment of women. Some donors will also be more than happy to advocate on behalf of the organization as their identification with the organization deepens.

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Convio 2008 Innovator Awards - Online Fundraising, Advocacy, and Social Media - frogloop

Care2

Constituent Empowerment Honorable Mention: Sierra Club and American Cancer Society Winner: Children International Used TeamRaiser to recruit new sponsors and recuited 5,000 sponsors since 2005 and sponsored over 560 children. Created a wall of 5,000 signers photos. This year they did something a little different. Komen for the Cure race.

Convio 28