Care2

JULY 26, 2007

Need some metrics guidelines? You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. It might be interesting to find out the average # of staff time invested/friend/donation, and so on.

Social Network 74

Social Network ROI Social Media Network 74

Care2

JULY 17, 2007

Need some metrics guidelines? You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. It might be interesting to find out the average # of staff time invested/friend/donation, and so on.

Social Network 74

Social Network ROI Social Media Network 74

Care2

FEBRUARY 3, 2008

Need some metrics guidelines? You can quickly see the actual cost per friend you recruit, the supporter you recruit, or cost per donation and hopefully compare that to other options - web traffic, direct mail, ads, email, events, etc. It might be interesting to find out the average # of staff time invested/friend/donation, and so on.

ROI 53

ROI Social Network Social Media Advocacy 53