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How St. Jude Connected with the Next Generation of Donors for a Record Fundraising Year

Saleforce Nonprofit

When the COVID-19 pandemic reached the United States last spring, Rick and his team at ALSAC responded by continuing to lean into a digital focus to maximize the organization’s donor outreach strategy. ALSAC responded to the pandemic by focusing on virtual events to maximize the organization’s donor outreach strategy.

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Advice for a Record-Breaking Fundraising Year

Saleforce Nonprofit

Since the start of the pandemic, we’ve had to distance ourselves from many of the traditional ways we have conducted face-to-face, in-person fundraising events and intentionally step into the realm of digital fundraising. Jude Memphis Marathon Weekend is an example of reaching new audiences. Our annual St.

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