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[VIDEO] How to Tap Into Gen Y & Z Donors

Bloomerang

We are the cohort that went through the digital age. And then the other thing which is big because millennials have grown through the digital age and Gen Z has spent all their time with technology is the fact that people tend to think that these two cohorts only communicate online. It offers an intergenerational experience.

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[VIDEO] Young Professionals and Junior Boards: Beyond the Kid’s Table to Meaningful Engagement

Bloomerang

Peer influence is key. Actually, they’re digital-native, so they’re on TikTok, they are really used to, you know, FaceTime, and they’re being on their phones all the time, which actually means that they crave and appreciate face-to-face communication, which some people think it’s the opposite.