Guest Post by Katherine Hutt: A Small Nonprofit's Strategy for Pepsi Refresh Contest
Beth's Blog: How Nonprofits Can Use Social Media
FEBRUARY 25, 2010
Note from Beth: This post was written before the New York Times article describing a misstep with the Pepsi Charity Contest. If they don't a dollar, at least the contest has helped inspire them to dip their toes in the social media waters. Time will tell, but the contest has given us a jump start on our social media strategy.
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