3 BIG reasons not to build a Mobile App!
Whole Whale
NOVEMBER 10, 2021
As a reader of this, you’re probably in a decision phase around how to build out your nonprofit’s mobile strategy towards impact. App retention rates also indicate that most audiences will be churned through within months. People spend 2.5 hours a day on their devices (Comscore 2017). 77% of this time is spent on apps (Comscore 2017).
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