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Spamming for Good is the Wrong Description of What Dr. Mani, Roger Carr, Jen Lemens, and Other Good Personal Fundraisers Really Do!

Beth's Blog: How Nonprofits Can Use Social Media

Reciprocity : Roger Carr helped me with winning the America's Giving Challenge he blogged (more than once I might add), left supportive comments, retweeted to his network ( connected me to Dr. Mani ), and personally donated to my campaign. He invested some of his social capital in my cause and I want to invest in his.

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