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New on SSIR: Are we addicted to Slacktivism?

Amy Sample Ward

According to ABC news : According to the trend-tracking website Know Your Meme , the cartoon fad started with Facebook users in Greece and Cyprus in mid-November. What struck me about this original message was the lack of connection to a cause. National Child Abuse Prevention Month isn’t until April.

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Slacktivism: Can Cartoons Raise Awareness or Just Make Us Feel Good?

NetWits

Whether it started on accident, was part of a specific campaign, or originated in Greece , this meme seemed to really have legs! While there is a Facebook page setup to promote the campaign , it doesn’t appear to have organized from a particular nonprofit or cause.

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