Day 1: Connecting Up Conference: Brisbane, Australia
Beth's Blog: How Nonprofits Can Use Social Media
MAY 19, 2008
He talked about his first personal fundraising campaign - for cancer research in his mother's memory. His presentation focused on the dollar side of the equation of online fundraising. CRAM = Connect, Reward, Action, Memorable - mentions Technorati as a tool to find your potential audience who have interest in your cause or programs.
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