Convio 2008 Innovator Awards
Care2
NOVEMBER 19, 2008
Honorable Mention: Sierra Club and American Cancer Society. Used TeamRaiser to recruit new sponsors and recuited 5,000 sponsors since 2005 and sponsored over 560 children. Came up with sassy email newsletter and went against broadcasting best practices. Created a wall of 5,000 signers' photos. Email Communications.
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