MySpace.com: A Place for Donors? - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
NOVEMBER 15, 2007
The ASPCA and Easter Seals profiles monitor the money themselves and created an image of a thermometer showing how much money had been donated. So its not really the medium itself that enables these successes -- its really all of the media buzz that a creative idea gets, which then of course reinforces the fundraising success.
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