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NTEN and TechSoup Webinar: Share Your Story - ROI and Social Media - Slides and Notes

Beth's Blog: How Nonprofits Can Use Social Media

Last year at this time, I was writing the chapter on ROI in the soon to be published book from NTEN called " Managing Your Mission." Test and tweak. Here's a conversion test: Does an acceptable, standard metric exist for the measure? But it is always a good exercise to make your brain think in a different way. Harvest insights.

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