EENs Avatars Campaign Brings Online Marketing to Life - Online Fundraising, Advocacy, and Social Media - frogloop
Care2
APRIL 21, 2008
Campaign Stats: 6 employees and 2 interns, all working on other projects were responsible for the successful campaign launch with over 100,000 online participants who created 1,000 avatars online. To make the avatars really represent the countries we had them wear their national flags as badges on caps, t-shirts, sleeves and pants and bags.
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