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A Guide To Facebook Activism

Beth's Blog: How Nonprofits Can Use Social Media

JULY 9, 2008

The 15-page PDF includes the pros and cons of using Facebook for activism, a step-by-step guide to organizing an activism campaign on Facebook, and examples of campaigns from Burma, Morocco, and Egypt. He was one of 27 individuals to win the first Knight News Challenge. It is a quick read and very useful.

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Activities Active Activism Facebook 65
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When Viral Campaigns Fail and Social Media Mobs Rule

Care2

FEBRUARY 7, 2011

But when their campaigns offend, watch out for the mobs. Two recent viral campaign failures demonstrate the dangers of appearing callous to your target audiences and how quickly things can spin out of control if you don’t listen and respond quickly. When startups and corporations do good in the world, everyone loves them.

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Social Media Campaign Egypt Darfur 76
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