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Monterey Bay Aquarium’s Integrated Mobile Strategy

Beth's Blog: How Nonprofits Can Use Social Media

So, moving to a mobile phone app makes sense for Seafood watch, so they can catch consumers at the point of decision-making. Your organization was one of the early adopters of mobile phone apps. When and why did you implement your first Seafood Watch App? The original Seafood Watch iPhone app was released in January 2009.

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