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10 Facebook Best Practices for Nonprofits

Nonprofit Tech for Good

Ensure that when potential new followers land on your Facebook Page, the design of your cover photo and your avatar is visually compelling. It’s for this reason that your avatar should be well-designed, not include text that is too small to read in the News Feed, or show any obvious errors in cropping. Facebook Messenger has 1.3

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Social Media Glossary: 34 Terms to Know

Whole Whale

Maybe you’re setting up a Facebook campaign for the first time, or maybe you just can’t remember the difference between a meme and a GIF. A/B test . Testing one idea against another amongst split audiences, learning, and implementing the best one into your regular campaign strategy. A/B tests happen in real life too.

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The Real Housewives of Social Media: Cooking up Recipes for Nonprofit Success

NTEN

When people logged in on Fridays, they saw hundreds of frozen pea avatars from people who were fighting breast cancer. Follow, participate, and create hashtags and memes. Test Kitchen : Having low-risk experiments using metrics are very important. Think of the impact the folks at Movember are having, only online.) Be proactive.