How To Think Like A Nonprofit Social Marketing Genius: What's Your Brilliant Thought?
Beth's Blog: How Nonprofits Can Use Social Media
DECEMBER 16, 2008
Fear that it will take staff time, there will be little return, and the return will not be as easily measurable as, say, a direct mail piece. Use the Rule of Thirds : (1/3 Web + 1/3 One Way + 1/3 Social) = Online Marketing Budget The rule of thirds is not an Einstein theory, it is actually comes to us from the art world.
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