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How Experimentation and Measurement Can Help Win A Little Bet with Facebook Promoted Posts

Beth's Blog: How Nonprofits Can Use Social Media

This month the Arkansas Advocates for Children and Families presented the results of their experiment with promoted posts on Facebook for their Medicaid Toolkit Rollout. Balance your content and review performance in insights. Do a content audit. Post at the optimal time to drive engagement. Keep Calm and Inspire On.

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