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What’s in your social media measurement tool box and why?

Beth's Blog: How Nonprofits Can Use Social Media

Social media metrics mavens know that both qualitative and quantitative data is needed. Don’t wait to collect a year’s worth of data in a week. Finally, avoid getting into data collection and analysis ruts – and evaluate your approach. Content Analysis Tools: Radian 6 and Netvibes. One place to look).

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