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What Cross-Platform Gaming is Doing for Books. and Can Do for Museums

Museum 2.0

A few weeks ago, I learned about Scholastic Books' new series, The 39 Clues , which ties together a ten-book mystery with an online gaming environment. The point of these endeavors is that video games and books provide different kinds of experiences, and by putting them together, audiences can experience more varied, layered overall content.

Museum 23