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NpTech Tag Summary: Scarcity Thinking, Social Network Fragmentation?, and Engagement Strategies

Beth's Blog: How Nonprofits Can Use Social Media

why does someone spend so much time in a game world customising their avatar???? Time to Nominate Projects, Vote for Videos, and Charity Badge Contest! Check out the top ten charity badges over at the Six Degrees -- the contest is in the home stretch. social media rather than try to develop their own (competing) ones.

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Alistair Croll, Guest Post: Using Twitter for Fundraising - Lessons Learned from Beers for Canada

Beth's Blog: How Nonprofits Can Use Social Media

Early on in the design process, we were tempted to overload the message–something like, “Buy your country a beer and promote open interactions between federal government and Canadian citizens.” Set up Reddit, Digg, and other social news aggregators. We had a simple, catchy message. Made To Stick is the bible for clear, simple messages.

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