Social Media and Nonprofits: The Line Between NGTD and ROI
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 10, 2007
One barrier to adoption of social media tools (and other technologies) is a concern from management or your boss about the value or benefits. " Productivity would be defined in the context of some sort of evaluation of the benefits of the technology - perhaps using a logic model. What's the roi? So it may hurt productivity.
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