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New on SSIR: Letting Technology Lead

Amy Sample Ward

I blogged earlier this year about research that indicates very strongly we’ve replicated our offline social barriers and segmentation in our online social networking platforms. ( Visit danah boyd’s website for more information and research on this topic.)

Myspace 158
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New on SSIR: Letting Technology Lead

Amy Sample Ward

I blogged earlier this year about research that indicates very strongly we’ve replicated our offline social barriers and segmentation in our online social networking platforms. ( Visit danah boyd’s website for more information and research on this topic.)

Myspace 158
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Creating Your Organization's Social Media Strategy Map

Beth's Blog: How Nonprofits Can Use Social Media

It pays to spend a few hours reviewing the demographic or “technographic” details (what people are doing online). Is there an “offline” marketing push that you need to support/connect? But as adoption of social media becomes more "mainstreamed," homebase could be your blog or both. by Beth Kanter. Capacity.