article thumbnail

From Lost To Loved: Turning Lapsed Donors Into Devoted Donors

Bloomerang

Should I keep deeply lapsed donors in my communication stream? You need to age-stratify your list and keep older lapsed donors in your communication stream. Rather than sending a member renewal to lapsed donors with a 20+ year history of gifts, The Audubon Society of Rhode Island gave these long-time members a free one-year membership.

Donor 83
article thumbnail

The Essential Nonprofit Annual Report Template & Full Guide

Bloomerang

Sending comprehensive annual report booklets to the right donors can pay off, like in the case of The Rhode Island Foundation. While he waited to be seen, he picked up one of the copies of the Rhode Island Foundation annual report. This organization published a well-designed, well-written report. Use relevant footage.