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Inside Goodwill’s #LaborofLove Campaign

Beth's Blog: How Nonprofits Can Use Social Media

In honor of Labor Day, Goodwill launches the #LaborofLove Campaign this week. I interviewed Beth Perell, VP of Communications and Information Management to learn more about the campaign strategy and goals. What are the highlights of your digital strategy? We have clear objectives and plan our strategy around our goals.

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The Future of Fundraising: Live Interactive Chat Recap

Tech Soup

The event blended virtual video speaker conferencing; online presentation and video; and live audience chatting and social networking, including conversation on Twitter using the #NPLive hashtag. ACS does this by syncing email appeals with direct mail, online and social media appeals so that they complement one another.

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Can Networks Have Social Impact?

Beth's Blog: How Nonprofits Can Use Social Media

The focus was on learning about "Network Effectiveness" and the specific topics included strategies for network impact, approaches to evaluating networks and tools for accelerating and assessing network impact. A peer learning environment requires creating a safe space for conversation. It isn't black and white.

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