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Social Media and Nonprofits: The Line Between NGTD and ROI

Beth's Blog: How Nonprofits Can Use Social Media

What's the roi? Stephen Downes points to a post by Tony Karrer with disagreeing with some points in about the value of blogging in Thomas Davenport's book Thinking for a Living: How to Get Better Performances And Results from Knowledge Workers. What is the ROI of the Social Web for Nonprofits? Of course, who defines that?

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