Remove Influence Remove Mali Remove Mind Remove Structure
article thumbnail

Social Media for Good and Evil, Strong and Weak Ties, Online/Offline,and Orgs and Networks

Beth's Blog: How Nonprofits Can Use Social Media

Gladwell argues that real social change occurs when strong, rather than weak-tie networks, organize hierarchically, rather than in a de-centralized network structure. Current structures of suburbia, distant homes, moving for jobs, smaller families, etc. I’ve been watching some people’s minds work on the service for years.

Offline 116