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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

All that’s needed is a 360-degree shift in how you view your business universe. The Ann Arbor, Michigan-based team was motivated by the desire to find solutions for struggling businesses like the Detroit automobile producers. Members are seeking usefulness at the right price tag. That idea might seem a little miraculous.

Strategy 221
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How-to: Manage Your E-mail Campaigns (and Be a Good Guest)

NTEN

What subject lines get opens, and how do these look compared to industry benchmarks? After earning his degree in psychological research at the University of Michigan, Matt has dedicated his analytical and programmatic skills to enhancing the fundraising potential of non-profits across the spectrum.

Mail 61