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A Message from Your Donors: Wish You Were Here

Connection Cafe

Guest post by Marshall Simmonds, Senior Vice President of Flash mobs and an Account Manager at Blackbaud. The subject which I was asked to write about was donor retention and, seemingly, these two things should really have nothing in common. And, if we were to be more engaging, what would that do to our donor retention rates?

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Donor Segmentation | Comprehensive Guide + Tips for Success

Bloomerang

This strategy is used to create personalized interactions and communications with supporters, which they appreciate and prefer over generic messages. . How segmentation impacts retention. Donor retention helps your nonprofit earn reliable revenue, making it easier to carry out its mission consistently. So what does this mean?

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