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The 12th Issue of NTEN: Change is Out - "Outcomes & Impact"

NTEN

The true test of any nonprofit is to demonstrate impact. But the first test is to set up a way to measure it. Much of 2010 was focused on Project Cultivar, which worked in the Dominican Republic sugarcane plantations and its company towns, bateyes. That’s why we’ve focused this entire issue on nonprofit impact.

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Lessons Learned From A Twitterthon

Beth's Blog: How Nonprofits Can Use Social Media

We didn’t come close to raising that amount, but learned a lot about using social media tools like Twitter to promote and raise money for a cause. This year I followed up with many of those same reporters; in some cases it worked and we got a repeat story, and in other cases it didn’t. So we need money to print and money to ship.

Lesson 97