09NTC Nonprofit Radio: How to Make Podcasts That Promote Your Brand and Engage Supporters
Amy Sample Ward
APRIL 28, 2009
Poll your constituency to see what they are already listening to to find themes that are appealing etc. but on your site to tell people what the show is about: who’s the guest, who is the host, what are the orgs or links mentioned. press release. interview volunteers, staff, directors. Consider your story.
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