Little Penguins, Big Drama: Lessons on How to Go Viral from the National Aquarium of New Zealand
Connection Cafe
FEBRUARY 26, 2020
These amusing, quirky and just plain fun posts immediately drew me in. After our first ‘Penguin of the Month’ was announced on the sign next to the habitat, we received a number of positive comments that gave us confidence to take it to the next level by sharing through our social media channels. Helen: Did you achieve the goal?
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