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Nature Conservancy Instagram Contest and Other Examples

Beth's Blog: How Nonprofits Can Use Social Media

One of my blog readers, Sarah Mowry, Outreach Director for the Deschutes Land Trust pointed me to Nature Conservancy’s Instagram contest , an image scavenger hunt. How much good will is generated by those contributed and by the winners of the contest whose works will be posted on the Nature Conservancy’s FB and Tumblr.

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Five Social Media Fundraising Trends for 2009

Beth's Blog: How Nonprofits Can Use Social Media

In 2009, the organization launched the United State Spay Day Photo Contest in 2009 as one part of their overall effort that included broadcast media and other social media outreach efforts as well as offline event. A great example of how well this multi-channel approach works is the Humane Society’s Spay Day.