Video Can Help Boost Donations in End-Of-The-Year Fundraising
Beth's Blog: How Nonprofits Can Use Social Media
OCTOBER 14, 2010
Your website is becoming a channel and the web is already a hybrid mix of media where video plays a dominant role. The American Jewish World Service (AJWS) , for example, shot amazing video of their work in India, Uganda and El Salvador a few years ago. American Cancer Society saw a 10:1 return on investment from this effort.
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