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Three Different Approaches to Twitter Fundraising: Bees, Turkeys, and Blame

Beth's Blog: How Nonprofits Can Use Social Media

The money was donated to UC Davis research project to further look into Colony Collapse Disorder, as well as help fund the Häagen-Dazs Honey Bee Haven, which aims to teach people about how to create their own honeybee farms. . Participation from some celebrities and notables. There are already a number of active causes on TwitCause.

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