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Do Negativity And Alarm Really Raise More Funds?

Bloomerang

OCTOBER 23, 2023

This is especially true for mass marketing messages and broad fundraising appeals for monumental events like hurricanes or earthquakes. Science says: We’re wired for negative Sadly, our brains are wired to respond to negative messages. Negative events impact our brains more than positive events. Do you need revenue short term?

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Raise Fund Disaster Images 90
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Introducing the 2021 Classy Awards Leadership Council

Classy

APRIL 29, 2021

Army Traumatic Brain Injury Program, developing the Army’s brain injury prevention and treatment strategies for soldiers . Leads World Central Kitchen’s emergency and disaster relief efforts and long-term impact projects . Previously served as deputy director of the U.S. Bernard Mauricia. Oncology and Kids.

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Award Leadership Cleveland Hunger 57
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