[VIDEO] How to Talk about Legacy Giving Without Seeming Creepy
Bloomerang
AUGUST 21, 2021
Here’s a simple little chart where all you do is you just look at the next 10 years and you project what your revenue is going to be, all things being equal, based on how you’re fundraising and how your sales, etc., It lights up the pleasure centers of their brains, it gives them what is called a warm-glow feeling.
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