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[Book Interview] Nonprofit Example of Social Media Excellence: Women for Women International

Nonprofit Tech for Good

One of my goals for 2011 is to better track the amount of time I spend on social media posting, planning, etc, and measuring that against actual engagement, as measured by: donations (via special source codes) and engagement (comments, reTweets, etc). Book Tour Sponsors ?. Are you tracking Return on Investment (ROI), and how?

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Interview with Zainab Salbi, Founder of Women for Women International

Have Fun - Do Good

The way we do that is by asking every single woman around the world to sponsor one woman at a time by sending her $27 a month, along with a letter to start a communication link between the two women. So, there are lots of tangible results from what we are doing, and that's how we measure our success. You get her picture.